Our Mission & Values

Vision

Fairtrasa is a social enterprise that builds honest, fair and rewarding connections between the consumer and the farmer, based on a shared commitment to high-quality and nutritious food. In partnership with Fairtrasa, subsistence farmers lift themselves out of poverty and grow to be successful agro-entrepreneurs.

Mission

Fairtrasa is a social enterprise that builds honest, fair and rewarding connections between the consumer and the farmer, based on a shared commitment to high-quality and nutritious food. In partnership with Fairtrasa, subsistence farmers lift themselves out of poverty and grow to be successful agro- entrepreneurs.

Values

As a pioneering social enterprise, Fairtrasa is:
    • Dedicated to Impact: We exist to sustainably promote the economic and social development of all small-scale farmers. Small-scale farmers of every development stage are our equal partners in business.
 
    • Encouraging of Local Leaders: We require that the small-scale farmers we work with are trained, financed, and supported by a local team they trust, and that their own independent leadership is constantly encouraged.
 
    • Committed to Quality: Our supply and sales offices ensure that products of the highest quality arrive to the market.
 
    • Entrepreneurial: We are a company of passionate and entrepreneurial individuals who use our talents to create change in our communities and spheres of influence by providing high-quality services to our suppliers and clients.
 
    • Passionate about Sustainable Food: We care about where our food comes from. We insist that our food be grown in a way that protects the environment and positively impacts human lives.
 
    • A Caring Global Citizen: We are dedicated to being a successful business that thrives on maintaining integrity, honesty, and genuine concern for people, communities, and the environment.